Savings are emerging again

The crisis is changing the value of money and consumers are pushing the bar in their choices.

In a new age of "maturity" pass consumers, who raise the bar of their demands for the quality of their lives and now perceive the importance of saving. The era of petty overconsumption has gone unmistakably and there is no room for frivolous markets. If anything has been taught by the crisis, it is that everyone's finances are a serious matter, that each euro has value and is no longer spent unnecessarily.

Savings are re-emerging at a time when money is more valuable than the products they can buy.

At the same time, values ​​such as financial security are much appreciated. This was demonstrated by a recent Ameritrade survey of consumer habits in America that both Boomers (ages 50 to 70) and Millennials (ages 20 to 40) consider financial security very important for personal their happiness at 76% and 68%, respectively. Both generations associate financial security with savings while 4 out of 5 think it's best to start saving from an early age.

The reduction in disposable income amidst the crisis on the one hand and the overflowing of bids and advertisements on the other have tired consumers who close their ears and are now only making selective purchases, consciously and after thinking. And because money is gaining more and more, their value and importance grow and consumers become demanding, prioritize their needs, and think before they spend.

Although in the present day the fixed costs and debts are increased and most feel that they do not have enough money to save, the need to have some money at the edge for a difficult time, for the studies of the children or even for their daily needs everyone makes saving a priority. Money is energy and power in the hands of the consumer and he understands it and handles it wisely.

Savings options are many: a small amount every day, or a fixed amount at the beginning of each month, or a larger amount in months when costs are lower.

Whatever the goal, Piraeus Bank helps its customers achieve this with the new range of SAMPLES solutions, offering programs designed to meet every need and possibility such as the Savings Account "Can", ideal for systematic savings, the Savings Account " It is worthwhile, free-of-charge savings, the flexible child insurance Savings Account, and Smart Plan and Smart Plan Junior, designed by NN exclusively for Piraeus Bank's customers and are linked to return-able investments and capital guarantee at maturity.

At the same time, through www.apotamievo.gr customers can be informed about tactics and habits that will help them practically start saving today, but also choose the program that suits their own dreams and plans for the future.